Will I need any experience using
statistical software to analyze SurveyMonkey® data in MarketSight?
There’s no statistics or research experience required to analyze
SurveyMonkey® data in MarketSight. Just upload your data and begin
cross-tabulating the results. MarketSight handles all the statistics
automatically so you can focus on analyzing the results and creating
charts and tables to present your findings.
How easy is it to get my SurveyMonkey®
data into MarketSight?
It’s a simple two-step process. First, export your data from
SurveyMonkey® to your computer as a zip file. Then, from MarketSight,
simply select the file on your computer and upload. MarketSight will
automatically read the file and create a summary report of the data.
You take it from there. Please see the screenshot below to see just
how easy it is.
What are the steps to exporting my data
Here’s what you need to do in SurveyMonkey®. Choose Download
Reponses from the Analyze Results tab. Use the following
settings for the export:
- For Type of Download, choose: All Responses Collected
- For format, choose Spreadsheet Format
- For Columns, choose: Expanded
- For Cells, choose: Actual Choice Text
Once the download of SurveyMonkey® data is complete, save the
data to your disk, then upload the dataset to MarketSight.
Is there a limit to the number of
surveys I can analyze in MarketSight?
No, there’s no limit. You can work with as many surveys as you
want when you use MarketSight to analyze SurveyMonkey® data.
SurveyMonkey® already has some data
analysis features. Why would I need anything else?
The features available in SurveyMonkey® are good, but they’re
basic. If you need to conduct more rigorous analyses, run
statistical tests to analyze SurveyMonkey® data, create more
complex crosstabs, and export charts directly to PowerPoint,
then you really need the additional features available in
I’m a professional Market
Researcher and we use SurveyMonkey® for some of our surveys. We
also run more complex surveys using other more advanced survey
tools. We also get datasets from research partners that are in
different formats – SPSS, Excel, for example. Can I use
MarketSight to analyze data from ALL of those different
Absolutely. MarketSight works with all the leading market
research data formats, including SPSS, SAS, Triple-S, Excel, and
SurveyMonkey®. Once uploaded to MarketSight, all of these
datasets can be analyzed and charted using the powerful
How large can my datasets be?
All users can upload datasets of up to 30 million data points
(respondents X questions). If you have bigger datasets than
that, we have additional high capacity options, as well as
dedicated server and on-premise installation options. Call us to learn
How many survey questions can I
include in a crosstab?
There’s no real limit to the number of questions that can be
included. There is a limit on the number of totals cells in a
single crosstab – which is 200,000 cells, which is very large
and unlikely to be exceeded. Of course, you can make as many
crosstabs as you want, so you’ll never run out of space.
Can I export charts to my own
Yes. You can upload custom PowerPoint templates to MarketSight
and select the one you want to use when exporting charts. The
charts will be exported with all the specified items in that
template, including background color & settings, fonts, headers,
footers, copyright notices, logos, color palette, and all chart
options specified in the template. You can store as many
different templates to MarketSight as you want. You simply
choose the template you want your charts exported to at the time
of export. With this feature, you’ll be able to produce
client-ready materials directly from MarketSight, without having
to reformat your presentation after every export.
When exporting MarketSight charts
to PowerPoint, is the data included with the chart, or just an
MarketSight exports both the chart and the data to PowerPoint,
so you can edit the chart in PowerPoint if you need to. This is
one of the many features that sets MarketSight apart from most
*SurveyMonkey is a trademark of SurveyMonkey.com,
LLC. MarketSight and its products and services are neither affiliated
or associated with, nor endorsed, sponsored or otherwise authorized