Newton, MA (June 21, 2017)

MarketSight Introduces R Capabilities

Addition incorporates extensive capabilities of R, giving MarketSight users new, advanced analytics features.


MarketSight, a global data reporting and analytics software company, announced today that it has adopted R, a widely-used, open-source language and environment for statistical computing and graphics, within the secure MarketSight data reporting and visualization application.

The integration of R within the MarketSight application expands the product’s advanced analytic capabilities, making it possible for users to run any type of R script and easily view results. New, advanced analytics features include Linear Regression and Correlation, with additional features being added during the next several months. Results from R scripts and these new features can be viewed online, exported to excel and as images for offline use.

MarketSight has an impressive customer base and is compatible with all major survey platforms, including Google Surveys, Qualtrics, Confirmit, Survey Monkey, and across all common data formats, SPSS, SAS, PDF, Excel, CSV, PowerPoint, and Triple-S. The company is dedicated to helping researchers and data analysts easily create, explore and share survey key findings for business insights.

About MarketSight
MarketSight is a global data reporting and analytics software platform for marketers and researchers to visualize and create business insights. Seamless integration with Microsoft Office and all leading survey data formats, gives MarketSight users instant access to intuitive, robust reporting tools and interactive, visually-stimulating dashboards. And offers the unique the ability to easily collaborate among colleagues and across enterprises, anywhere in the world. Find out more at www.marketsight.com.

Press contact:

Marcus Woodard
Tel (617) 580-3559
mwoodard@marketsight.com