MarketSight is considered by many analysts to be a superior alternative to SPSS.
MarketSight has several major advantages over SPSS:
- It’s easier to learn and use than SPSS
- It’s less expensive than SPSS
- Stat testing is automatic
- MarketSight 100% web-based
In addition, MarketSight works with all the leading data formats - including
SPSS, SAS, Triple-S, SurveyMonkey, and Excel.
MarketSight also provides excellent customer service and the product includes a series of exceptional training videos and help information easily accessed within the product.
Finally, MarketSight has industry-leading support for charting and very sophisticated export to PowerPoint on any custom template, making the creation of client-ready presentations from your survey data much easier and much faster.
If you need to create crosstabs, run statistical tests, create charts, and share results with clients using your own custom templates, we believe that MarketSight provides a superior value to SPSS.