Now you can get access to the same exact capabilities with
MarketSight, all in a much more intuitive and much more
cost-effective solution. With our industry-leading web-based
software, you can run the same stat tests and find the same key
insights as the trained professionals. And it's all completely
automatic - you don't have to do a thing to configure and run
the appropriate statistical significance tests unless you want
to, in which case the options are clearly laid out and highly
The fact is, many of our customers are the major market research
firms who no longer see the need to over-pay or over-complicate
the process of understanding their survey results. MarketSight
is easy-to-use, yet powerful enough for the top research firms
and research departments at leading companies around the world.
Why do so many people choose MarketSight over traditional tools such as SPSS?
- Ease of use in accurately and quickly identifying the most
important findings from a survey
- Cost-effective pricing that provides significant savings over
- Ability to share findings instantly on the web or by exporting
to Excel or PowerPoint
You've asked the right questions in your survey and you've
collected responses from the right audience. Now make the right
decisions by finding the most important and meaningful insights
from your data.