How do I know which stat tests are used?
Our advanced survey data analytics selects the right stat tests for
you, so you don’t need to be a stats expert. You can see which stat
test was run, along with the p value, in a hover over while viewing
How do I identify the statistically significant results within my survey data?
MarketSight can show you what’s statistically relevant on your crosstab through color coding, which helps you immediately focus on the key findings within your data. Color coding is an option, which can be turned on or off depending on your preference.
Can I generate charts right from the crosstab?
Yes. Our flexible survey data analytics allow you to click on a chart icon displayed for each row and start creating a chart.
How are small sample sizes identified?
Users can have MarketSight highlight up to two levels of small cell counts, such as red for cell counts less than 20 and blue for cell counts less than 40. Optionally, survey size can appear at the bottom of your charts.
How do I get charts into PowerPoint?
Once you have finalized your charts, you can export all of them, or only selected charts, to PowerPoint. Rather than just sending an image, MarketSight survey data analytics sends the chart, as well as the data behind it, in native PowerPoint. You can even export charts to your own PowerPoint template, which reflects your corporate colors, logo and other format settings, saving you significant formatting time and helping you better brand your report.
Survey Data Analytics by MarketSight Highlights Statistical Significance
Survey Data Analytics by MarketSight Generates Charts with Statistical Notation